2015 - rebuilding... marketing not working
Published: Saturday, May 16, 2015 written by Drew Jackson
It was now 2015, and the recovery was needed and marketing on television both cable and network did not work. 3-4 month trial did not work.
We had to suck up that spent and lost cost and do something more creative, cut and slash costs and expenses radically; re-finance and do interest swaps aggressively. some worked and so did not. Wells Fargo continued to be useless and not helpful, in fact embarrassing to a point of being offensive. One had to change that up and go with two or three different banks to keep things interesting. We did.
more to come..
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